Halle Pennington Catalogs What’s Next in Cannabis

As the product executive at Humboldt Seed Company, Pennington operates deep within the company’s data systems. That focus shows: every strain is tracked through phone-hunt feedback, customer demand, and years of careful selection. Through this process, Humboldt Seed Company continues to release new genetics, making deliberate moves that are helping shape flavor profiles across the Northern California cannabis scene and beyond.

Read the full article at Leaf Magazines.